Leo Burnett agency recently launched a campaign in
support of the ST jude's cancer center .
support of the ST jude's cancer center .
The aim was to get artists of different disciplines
to create some kind of street art that would draw attention
to the matter and then use that as press art to eventually help
raise money for the center.
to create some kind of street art that would draw attention
to the matter and then use that as press art to eventually help
raise money for the center.
I met up with Hussein and David and we decided to ask
people we meet on the street ,the following :
people we meet on the street ,the following :
if you had to draw cancer , what would you draw?
The answers we got were so
diverse and sometimes shocking .
diverse and sometimes shocking .
To name a few
cancer is a scorpion ,
an octopus ,
its like pacman
a potato
a marble
the municipality of jounieh
a pebble on water
....
We wrote down people's answers on cells and tagged them all over the city in Beirut.
(ok not all over , that was the plan initially but we just ended up doing Ashrafieh
and then we decided to spare the rest of the city from infection )
